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StairWedge – Comfort in Every Step

The StairWedge packaging design uses a minimal, eco-conscious aesthetic with earthy tones and clean typography to reflect trust, safety, and functionality. The focus is on clear product imagery, showing real-life use cases to quickly communicate utility. Icons and callouts are placed effectively to simplify product understanding. The use of a high-contrast black accent against kraft-textured beige ensures visual clarity while maintaining a pet-friendly, natural vibe that resonates with caring pet owners.

Project Focus

Box Design

Graphic Design

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Industry

Fashion, Beauty & Lifestyle

Tools we used

10turtle10turtle

Project Completion

2025

Key Market

Global

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BRIEF OVERVIEW

StairWedge is a smart mobility ramp designed for dogs who struggle with climbing stairs due to age, injury, or size. It fits over standard steps, transforming them into gentle ramps. With anti-slip grip and easy installation, it supports pet safety without permanent modifications. Ideal for aging dogs or small breeds, StairWedge fills a growing niche in the pet wellness market with a product that’s practical, portable, and aesthetically harmonious with home interiors.

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Industry

Fashion, Beauty & Lifestyle

What we did

Box DesignGraphic Design

Platform

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PROBLEM

Many dogs—especially seniors or those recovering from surgery—face difficulty navigating stairs, risking injury or fear-induced hesitation. Existing ramps are bulky, unattractive, or require permanent installation. Most homes lack solutions that are both functional and visually appealing, forcing pet owners to choose between safety and style.

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SOLUTION

StairWedge’s wedge-style modular ramp offers a non-invasive, stylish, and pet-friendly solution. Each wedge fits snugly over a stair, creating a gradual incline that’s easy on joints. Its slip-resistant surface ensures secure footing, while its neutral design complements modern home aesthetics. Portable and easy to store, StairWedge offers the ideal balance of form and function.

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OUR VISION FOR THE BRAND

How we build StairWedge Box Packaging’S Design?

StairWedge envisions becoming a leading name in pet mobility aids, extending comfort, safety, and independence to pets across all life stages. By continually innovating user-friendly and home-compatible products, the brand aims to redefine how we support pets' physical health—making “aging with dignity” a standard in pet care.

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VISUAL PRESENTATION

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TYPOGRAPHY

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COLOR PALETTE

The packaging uses natural kraft brown paired with black and white, evoking a sense of organic simplicity and reliability. The earthy tones align with environmentally responsible values, while black adds contrast and authority. The product photo features neutral wood textures that blend into typical home settings, reinforcing the brand’s home-friendly design approach.

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