Rose Wallis Atelier creates bespoke marble and travertine furniture that embodies timeless elegance. The website was designed to showcase the brand’s luxurious craftsmanship, offering an intuitive platform for customers to explore custom designs, request consultations, and purchase high-quality pieces. With a focus on sophistication, the site reflects the brand’s commitment to creating lasting, beautiful furniture tailored to each client’s unique vision.
UX Design
UI Design
Websites Design
Industry
E-Commerce
Tools we used
Project Completion
2024
Rose Wallis Atelier is a luxury furniture brand that specializes in creating bespoke furniture pieces from marble and travertine. The goal of this project was to develop a visually stunning and functional website that reflects the brand’s high-end design philosophy and showcases the craftsmanship of each unique piece. The new website provides customers with an easy-to-navigate platform for exploring the collections, understanding the bespoke process, and ordering custom designs.
Industry
E-CommerceWhat we did
User ResearchUI UX DesigningPlatform
-Rose Wallis Atelier’s previous website lacked a design that captured the luxurious and bespoke nature of the brand. It needed a modern, sophisticated site that clearly conveyed the company’s expertise in marble and travertine, while making the process of selecting and ordering custom furniture straightforward. The website also needed to showcase the elegance of the stone furniture through high-quality images, offering a seamless e-commerce experience.
The website for Rose Wallis Atelier was designed with sophistication and elegance in mind, using a refined color palette and typography that enhances the brand’s luxury identity. The layout ensures a seamless browsing experience, with categorized collections, detailed product pages, and intuitive navigation. High-resolution images of bespoke marble and travertine furniture are displayed in a minimalist design to emphasize craftsmanship, and zoom-in functionality allows users to appreciate the intricate details. An easy-to-use bespoke consultation form invites customers to request personalized designs, while e-commerce integration enables smooth purchasing. The website is fully optimized for mobile devices, ensuring accessibility and a consistent experience across all platforms.
They wanted a minimalistic design with sophisticated elements, focusing on elegance and simplicity. The brand's vision was to have the website mirror the timeless beauty of their furniture, using a soft, neutral color palette and refined typography. The design needed to highlight the intricate details of each piece and ensure a smooth, intuitive user experience across all devices. The goal was to create an immersive experience that would reflect the brand's dedication to quality, precision, and bespoke design.
The user flow for Rose Wallis Atelier was designed to be intuitive and straightforward, guiding visitors through a seamless journey from exploring the product collections to requesting bespoke orders. The user starts by browsing various furniture categories such as coffee tables, dining tables, and side tables. They can view high-quality images, read detailed descriptions, and learn about the bespoke process. For those interested in custom designs, a clear call-to-action leads them to the bespoke consultation form where they can submit their preferences. The product pages allow users to add items to the cart, while a simple checkout process ensures a smooth purchase experience. All interactions are optimized for easy navigation, creating a stress-free journey for potential clients.
The Rose Wallis Atelier logo exudes elegance and luxury, designed with a refined serif font that reflects the high-end nature of the brand. The simple, clean design of the logo complements the minimalist aesthetics of the website, allowing the focus to remain on the luxurious nature of the products.
The color palette features ivory (#F8F4EC) as the primary background color, creating a soft, sophisticated atmosphere. Deep charcoal (#333333) is used for text and accents, providing contrast and readability. Gold accents (#D4AF37) subtly reinforce the luxurious feel, while the earthy beige (#C9B89B) balances the color scheme, tying in with the natural stone materials used in the furniture.
The wireframe was designed to keep the user experience simple yet elegant, with clear, intuitive navigation. The homepage features large, high-quality images of the furniture, with prominent calls to action for bespoke orders and consultations. Key sections like product collections, about the brand, and the care guide are easily accessible. The layout is structured to guide users through the process, from exploration to purchase, ensuring a smooth journey.
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