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amor – Designing a Digital Legacy for Luxury Vodka

Amor Vodka elevates the drinking experience with sophistication and refinement. Crafted from fine French wheat in Cognac, it embodies over 500 years of tradition at Maison Villevert. Amor Vodka seamlessly blends heritage with innovation, offering a smooth and luxurious spirit.

Project Focus

UX Design

UI Design

Research

Websites Design

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Industry

E-Commerce

Tools we used

10turtle10turtle

Project Completion

2024

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Overview

Amor Vodka is more than just a premium spirit; it is an invitation to indulge in exclusivity. From its elegantly designed bottle to its meticulously crafted formula, the brand redefines luxury in every detail. It offers a refined drinking experience that balances tradition with modern sophistication, ensuring every sip is memorable.

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Industry

E-Commerce

What we did

User ResearchUI UX DesigningResponsive Experience

Platform

Website
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Problem

Amor needed a digital identity that not only reflected its superior quality but also conveyed its rich heritage and exclusivity. The challenge was to create a platform that immerses visitors in the story of Amor Vodka while maintaining an air of prestige and elegance.

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Solution

The design integrates sleek aesthetics, elegant typography, and a refined color palette to communicate exclusivity. Through engaging storytelling, the platform highlights Amor’s heritage, craftsmanship, and the exceptional quality that distinguishes it from competitors.

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Client’s design vision

How can we create a digital experience that embodies Amor Vodka’s luxury, exclusivity, and heritage while ensuring seamless user engagement?

The client envisioned a website that captures the essence of luxury and exclusivity through movement and interaction. They wanted an animated experience that breathes life into the Amor brand—where elements seamlessly flow, images transition elegantly, and text dynamically reveals itself.

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User Flow

Visitors begin their journey with a visually compelling and animated introduction to Amor Vodka’s legacy and craftsmanship. The website seamlessly guides users through interactive sections, unveiling the brand’s story through motion and depth.

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LOGO

The Amor logo is a symbol of timeless luxury, featuring an elegant typeface with refined detailing. Designed to embody sophistication and exclusivity, it reflects the brand’s commitment to excellence. Every element of the logo enhances Amor’s premium identity, ensuring it remains a distinguished presence in the world of fine spirits.

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Typography

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Color Palette

Amor’s visual identity is defined by a rich, luxurious color palette. Deep midnight blue conveys elegance and depth, while gold accents symbolize exclusivity and prestige. Matte black adds a contemporary edge, and ivory tones introduce warmth and balance.

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Wireframe

The wireframe ensures a seamless and interactive browsing experience, prioritizing visual storytelling and smooth navigation. Motion design was integrated early in the wireframing stage to ensure animations enhance usability rather than distract.

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website Design

The final website design encapsulates Amor’s luxurious essence with a fully animated and interactive layout. Subtle motion effects, cinematic scrolling, and elegant transitions create a visually dynamic user experience. High-resolution imagery showcases the vodka’s craftsmanship in exquisite detail, while carefully curated interactions enhance the sense of exclusivity.

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Let’s connect

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